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Why We Only Watch as Mute Spectators: Bystander Apathy
- July 18, 2016
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<h3>Bystander Effect</h3> If we see someone in a crisis situation we would immediately rush to help them, isn’t that right? Well, not really. According to psychological theories, our helping behavior is deeply influenced by the number of witnesses...
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Workplace Motivation with Needs-Based Theories
- July 16, 2016
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Motivation refers to an individual’s level of concern and approach to a task in hand. This approach could be positive or negative. At the workplace, there exist internal and external forces that affect employees and determine their behavior, sense of...
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How Priming Can Be Linked to Obesity
- July 16, 2016
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Obesity is a growing concern for the world, becoming a major cause of death and chronic illnesses, especially amongst the young population. Supporters of good health identified food advertising as a considerable contributor to the obesity epidemic. They...
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How Recency Effect Influences Shopping Behavior of Customers...
- July 16, 2016
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Recency effect means using recent experience and knowledge to determine future occurrences. People mostly remember the experience that has occurred recently or knowledge that has been generated recently. Recent knowledge and experience are, therefore,...
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Mood Memory and How You Can Break the Cycle
- July 16, 2016
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Psychological theories are important in understanding the concept of mood memory. People always have negative thoughts. Negative thoughts comprise bad or traumatic experiences in life such as the loss of a job or the death of a loved one. Many people...
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Why You Should Fear the Nocebo Effect
- July 16, 2016
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Nocebo effect occurs when inert substances or the suggestions of the inert substances results in an actual negative effect on a patient. Some patients experience actual symptoms if they are informed about the potential side effect of a medication or...
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The Looking Glass Self: How Society Shapes Our Self Image
- July 15, 2016
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Who are you? I’m sure you could rattle off your full names with absolutely no problem, but I’m asking a deeper question, not what’s on your driver’s license – who are you, really, essentially? It becomes a bit trickier to answer, doesn’t it?...